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	<title>Sean Hakes &#187; yodle</title>
	<atom:link href="http://blog.seanhakes.com/tag/yodle/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.seanhakes.com</link>
	<description>Opinions &#38; Straight Talk from a Local Marketer</description>
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		<title>2010 SEM Showdown</title>
		<link>http://blog.seanhakes.com/2010/08/29/2010-sem-showdown/</link>
		<comments>http://blog.seanhakes.com/2010/08/29/2010-sem-showdown/#comments</comments>
		<pubDate>Sun, 29 Aug 2010 21:22:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[blitzlocal]]></category>
		<category><![CDATA[dexone]]></category>
		<category><![CDATA[idearc]]></category>
		<category><![CDATA[reachlocal]]></category>
		<category><![CDATA[sem showdown 2010]]></category>
		<category><![CDATA[superpages.com]]></category>
		<category><![CDATA[WebVisible]]></category>
		<category><![CDATA[yellowpages.com]]></category>
		<category><![CDATA[yodle]]></category>
		<category><![CDATA[yp.com]]></category>

		<guid isPermaLink="false">http://blog.seanhakes.com/?p=2519</guid>
		<description><![CDATA[The SEM Showdown is back and I&#8217;m glad not to be as involved this year. I will however contribute my opinions but other then that the SEM Showdown is in full force to find the Best Value of 2010 for Small Businesses. Here&#8217;s a list of who&#8217;s included in 2010. Yodle ReachLocal WebVisible YP.com (formally [...]]]></description>
			<content:encoded><![CDATA[<p>The SEM Showdown is back and I&#8217;m glad not to be as involved this year. I will however contribute my opinions but other then that the SEM Showdown is in full force to find the Best Value of 2010 for Small Businesses.</p>
<p><strong>Here&#8217;s a list of who&#8217;s included in 2010.</strong></p>
<ul>
<li>Yodle</li>
<li>ReachLocal</li>
<li>WebVisible</li>
<li>YP.com (formally YellowPages.com / AT&amp;T Interactive)</li>
<li>Dex One</li>
<li>Idearc (SuperPages.com)</li>
</ul>
<p>Unlike last year the above mentioned companies will be graded on service offerings, value, community contribution, customer service and sales ethics.</p>
<p>You can follow the 2010 SEM Showdown at www.semshowdown.com.</p>
]]></content:encoded>
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		<title>YODLE RANKS NUMBER THIRTY FIVE ON 2010 INC 500 LIST</title>
		<link>http://blog.seanhakes.com/2010/08/28/yodle-ranks-number-thirty-five-on-2010-inc-500-list/</link>
		<comments>http://blog.seanhakes.com/2010/08/28/yodle-ranks-number-thirty-five-on-2010-inc-500-list/#comments</comments>
		<pubDate>Sat, 28 Aug 2010 04:26:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[court cunningham]]></category>
		<category><![CDATA[inc 500 2010]]></category>
		<category><![CDATA[Kara Silverman]]></category>
		<category><![CDATA[local online advertising for dummies]]></category>
		<category><![CDATA[yodle]]></category>
		<category><![CDATA[yodle organic]]></category>
		<category><![CDATA[yodle seo]]></category>

		<guid isPermaLink="false">http://blog.seanhakes.com/?p=2507</guid>
		<description><![CDATA[New York, NY &#8211; August 24, 2010 - Yodle, a leader in local online advertising, announced today the company was ranked 35th on the prestigious Inc. 500 list, a compilation of the most entrepreneurial and fastest growing privately held companies in America. &#8220;We are humbled and honored to be in the company of so many [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" title="Yodle" src="http://www.seanhakes.com/images/yodle.jpg" alt="" width="174" height="56" /><strong>New York, NY &#8211; August 24, 2010 -</strong> <a href="http://blog.seanhakes.com/tag/yodle/">Yodle</a>, a leader in local online  advertising, announced today the company was ranked 35th  on the  prestigious Inc. 500 list, a compilation of the most entrepreneurial and  fastest growing privately held companies in America.</p>
<p>&#8220;We are humbled and honored to be in the company of so many truly world  class businesses,&#8221; said <a href="http://blog.seanhakes.com/tag/court-cunningham/">Court Cunningham</a>, CEO of Yodle.  &#8220;This kind of  recognition would not be possible without the hard work and dedication  to excellence of the whole team at Yodle. The team&#8217;s continued drive to  provide the best possible results for our clients and deliver  unparalleled customer service amazes me every day .&#8221;</p>
<p><img class="alignright" title="Inc 500" src="http://blog.seanhakes.com/images/inc500.jpg" alt="" width="125" height="120" />Yodle&#8217;s debut at number 35 comes on the heels of an extraordinary three  year growth rate of 5,958%. In its fifth year in business, Yodle grew  nearly 150% in year over year revenue from 2008 to 2009, making it the  third year in a row with triple digit growth.  The company also added  more than 100 employees around the country.</p>
<p>This year Yodle introduced multiple new product innovations including <a href="http://blog.seanhakes.com/tag/yodle-organic/"> Yodle Organic</a>, a low-cost optimization solution designed to help local  businesses build their web presence and generate more website traffic.  A  recognized industry leader, Yodle wrote the book on local online  advertising when CEO Court Cunningham co-authored <a href="http://blog.seanhakes.com/tag/local-online-advertising-for-dummies/">Local Online  Advertising for Dummies</a>, the first ever comprehensive guide to online  advertising for local businesses.</p>
<p>The 2010 Inc. 500|5000 list is often considered a barometer of  entrepreneurial success, and Yodle is proud to be listed. Started in  1982, Inc. introduced the Inc. 500 list of the fastest-growing privately  held companies in the United States. Since then, this prestigious list  of the nation&#8217;s most successful private companies has become the  hallmark of entrepreneurial success and the place where future household  names first make their mark. Oracle, Patagonia, E*Trade, Zipcar and  numerous other well-known brands have been honored by the Inc. 500|5000.</p>
<p>About Yodle Yodle, a leader in local online advertising and named  fastest growing local online advertising company by industry analyst  Borrell Associates, connects thousands of local businesses with  consumers in a process so simple and cost-effective that business owners  can&#8217;t imagine any other way to advertise. Yodle has developed an  integrated approach to signing up and serving local businesses that are  transitioning their marketing budgets online. Yodle is headquartered in  New York, NY with a presence in 25 major cities across the United  States.</p>
<p>About Inc. Magazine Founded in 1979 and acquired in 2005 by Mansueto  Ventures LLC, Inc. (www.inc.com) is the only major business magazine  dedicated exclusively to owners and managers of growing private  companies that delivers real solutions for today&#8217;s innovative company  builders. With a total paid circulation of 712,961, Inc. provides  hands-on tools and market-tested strategies for managing people,  finances, sales, marketing, and technology. Visit us online at Inc.com.</p>
<p>About the Inc. 500|5000 Conference Each year, Inc. and Inc.com celebrate  the remarkable achievements of today&#8217;s entrepreneurial superstars—the  privately held small businesses that drive our economy. The Inc.  500|5000 Conference &amp; Awards Ceremony brings together members of the  Inc. 5000 community, both a new class of Inc. 5000 honorees and the  list&#8217;s alumni, for three days of powerful networking, inspired learning,  and momentous celebration. Please join us September 23-25, 2009, at the  Gaylord National Resort and Convention Center in National Harbor,  Maryland. For more information about the 2009 Inc. 500|5000 Conference  &amp; Awards Ceremony, and to register, visit www.Inc5000event.com. Stay  connected with Inc. Events by following @IncEvents on Twitter.</p>
<p>Media Contact:<br />
<a href="http://blog.seanhakes.com/tag/kara-silverman/">Kara Silverman</a><br />
212-542-5403<br />
<a title="mailto:ksilverman@yodle.com" href="mailto:ksilverman@yodle.com">ksilverman@yodle.com</a><br />
<a title="http://www.yodle.com" rel="nofollow" href="http://www.yodle.com/" target="_blank">www.yodle.com</a></p>
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		<title>Yodle Launches New Website</title>
		<link>http://blog.seanhakes.com/2010/08/18/yodle-launches-new-website/</link>
		<comments>http://blog.seanhakes.com/2010/08/18/yodle-launches-new-website/#comments</comments>
		<pubDate>Wed, 18 Aug 2010 15:07:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[reachlocal]]></category>
		<category><![CDATA[yodle]]></category>

		<guid isPermaLink="false">http://blog.seanhakes.com/?p=2454</guid>
		<description><![CDATA[Yodle - nicely done. Your new website looks great. A far cry from what you&#8217;re previous website could have said &#8230; and here it is! When did this change happen anyway?]]></description>
			<content:encoded><![CDATA[<p><a href="http://blog.seanhakes.com/tag/yodle/">Yodle </a>- nicely done. Your new website looks great. A far cry from what you&#8217;re previous website could have said <img src='http://blog.seanhakes.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p>&#8230; and here it is!</p>
<p><img class="alignnone" title="Yodle " src="http://blog.seanhakes.com/images/yodle_website.jpg" alt="" width="497" height="259" /></p>
<p>When did this change happen anyway?</p>
]]></content:encoded>
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		<title>iClick Media Group FAQs</title>
		<link>http://blog.seanhakes.com/2010/05/03/iclick-media-group-faqs/</link>
		<comments>http://blog.seanhakes.com/2010/05/03/iclick-media-group-faqs/#comments</comments>
		<pubDate>Mon, 03 May 2010 14:52:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Company News]]></category>
		<category><![CDATA[Google / SEO]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[att]]></category>
		<category><![CDATA[court cunningham]]></category>
		<category><![CDATA[denver search marketer]]></category>
		<category><![CDATA[dex one]]></category>
		<category><![CDATA[idearc]]></category>
		<category><![CDATA[local online advertising for dummies]]></category>
		<category><![CDATA[reachlocal]]></category>
		<category><![CDATA[sem showdown]]></category>
		<category><![CDATA[think thinker]]></category>
		<category><![CDATA[yodle]]></category>
		<category><![CDATA[yodle organic]]></category>

		<guid isPermaLink="false">http://blog.seanhakes.com/?p=2180</guid>
		<description><![CDATA[Over the last month or so I&#8217;ve complied a quick list of FAQs from both my readers as well as many others who are skeptics and/or followers of the local ad space. Here are some questions that pop-up frequently. Please feel free to comment and/or ask additional questions in the comments field. Q: What is [...]]]></description>
			<content:encoded><![CDATA[<p>Over the last month or so I&#8217;ve complied a quick list of FAQs from both my readers as well as many others who are skeptics and/or followers of the local ad space. Here are some questions that pop-up frequently. Please feel free to comment and/or ask additional questions in the comments field.</p>
<p><strong>Q: What is iClick Media Group?</strong><br />
<strong>A:</strong> iClick Media Group is a full service national locally focused internet marketing and media/ad buying agency.</p>
<p><strong>Q: You write a lot about Yodle &amp; ReachLocal &#8211; wouldn&#8217;t Yodle, <a href="http://blog.seanhakes.com/tag/reachlocal/">ReachLocal</a>, <a href="http://blog.seanhakes.com/tag/dex-one/">Dex</a>, <a href="http://blog.seanhakes.com/tag/att/">AT&amp;T</a>, <a href="http://blog.seanhakes.com/tag/idearc/">Idearc</a> etc be considered competition? If so why do you promote them so heavily? </strong><br />
<strong>A:</strong> All the above mentioned businesses would not be considered competition &#8211; in fact they could be considered partners. We are a full service ad/media buyer and because of that if we feel any of the above businesses provide any kind of value to our clients we may at anytime subscribe to their services as a partner.</p>
<p><strong>Q: How much does an average website cost?</strong><br />
<strong>A:</strong> That&#8217;s a tricky question&#8230; Our websites range from affordable performance websites which range in cost from $100-$200/mo all the way up to full custom software and automated web solutions which can carry a price tag of $10 &#8211; $50K depending on the bells and whistles attached.</p>
<p><strong>Q: Isn&#8217;t your iClick Live Product a lot like <a href="http://blog.seanhakes.com/tag/yodle-organic/">Yodle Organic</a>?</strong><br />
A: Yes and No. Both products share similarities in the fact that they promote organic search engine optimization, user experience etc&#8230; Other then that&#8230; that&#8217;s about it.</p>
<p><strong>Q: What&#8217;s the motivation behind iClick?</strong><br />
<strong>A:</strong> I actually started a very similar business model in 2004 when I launched <a href="http://blog.seanhakes.com/tag/think-thinker/">Think Thinker</a>. Think Thinker promoted lead generation websites which can now be associated with our iClick Performance Websites. We also offered Organic SEO services, PPC Management and Budget &#8211; Custom web Development. If you haven&#8217;t noticed I am very passionate about the local ad space&#8230; I&#8217;ve been involved with SEO for going on 10 years as well as user experience, high performance CPA Websites and various other strategic marketing strategies that cost business owners less while driving greater ROI and performance. It&#8217;s fun to watch our clients succeed while we do.</p>
<p><strong>Q: Who is your typical IMG consumer?</strong><br />
A: iClick Media Group has two types of customers. The first type of customer we cater to is what consists of roughly 70% of of our business. This customer is either a start-up or classified as a true small business. Most of these are mom &amp; pop shop&#8217;s or general businesses who bring in less than 1 Million in revenue per year. Our second target customer are mid-size to large corporations. These are typically businesses who market either on a large local scale or national scope. Most of these businesses drive well in excess of 10 Million + per year, some of our clients are well into the $200/million + annual profits.</p>
<p><strong>Q: Can we expect your company website to be completed anytime soon?</strong><br />
A: I know this sounds like mush but the only people who would know I&#8217;m shooting straight with you is our current clients and/or employees&#8230; we&#8217;re busy &#8211; in fact busier than we have ever been. That being said Yes &#8211; we hope to have our company websites live  no later than June 1.</p>
<p><strong>Q: Is the gossip true? Are you going to be a Dad soon?</strong><br />
<strong>A</strong>: Thanks for asking &#8211; yes! I am thrilled to be a new Daddy! I am expecting a baby boy with my lovely wifey on May 5 (few days away&#8230;)</p>
<p><strong>Q: The SEM Showdown seems bias &#8211; do you still own it?</strong><br />
<strong>A: </strong> The <a href="http://blog.seanhakes.com/tag/sem-showdown/">SEM Showdown</a> is very bias but I am hoping by adapting new contributing writers it will become less bias. I still own a portion of the website but the majority of it is now owned by a local <a href="http://blog.seanhakes.com/tag/denver-search-marketer/">Denver search marketer</a> who goes by Mike.</p>
<p><strong>Q: How as <a href="http://blog.seanhakes.com/tag/local-online-advertising-for-dummies/">Local Online Advertising for Dummies</a> by Yodle?</strong><br />
A: <a href="http://blog.seanhakes.com/tag/court-cunningham/">Court Cunningham</a> CEO of <a href="http://blog.seanhakes.com/tag/yodle/">Yodle</a> did a great job &#8211; what a fantastic book&#8230; I actually just finished it a few days ago. This book is a great read for any small business owner looking to educate themselves on the art and mythology behind local advertising. You can read a sample chapter here: <a rel="nofollow" href="http://www.yodledummiesbook.com" target="_blank">http://www.yodledummiesbook.com</a></p>
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		<title>Yodle Writes the Book on Local Online Advertising &#8211; Local Online Advertising for Dummies</title>
		<link>http://blog.seanhakes.com/2010/04/13/yodle-writes-the-book-on-local-online-advertising-local-online-advertising-for-dummies/</link>
		<comments>http://blog.seanhakes.com/2010/04/13/yodle-writes-the-book-on-local-online-advertising-local-online-advertising-for-dummies/#comments</comments>
		<pubDate>Tue, 13 Apr 2010 14:18:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[court cunningham]]></category>
		<category><![CDATA[local online advertising for dummies]]></category>
		<category><![CDATA[yodle]]></category>

		<guid isPermaLink="false">http://blog.seanhakes.com/?p=2135</guid>
		<description><![CDATA[Wow this is going to be interesting and most likely a great read &#8211; Yodle just announced they are releasing Local Online Advertising for Dummies&#8230; Yodle has always done a great job with innovation but this time I am anxious to see what&#8217;s in the newly anticipated title.  Here&#8217;s the official release. NEW YORK&#8211;(BUSINESS WIRE)&#8211;Yodle, [...]]]></description>
			<content:encoded><![CDATA[<p>Wow this is going to be interesting and most likely a great read &#8211; <a href="http://blog.seanhakes.com/tag/yodle/">Yodle</a> just announced they are releasing <strong>Local Online Advertising for Dummies</strong>&#8230; Yodle has always done a great job with innovation but this time I am anxious to see what&#8217;s in the newly anticipated title.  Here&#8217;s the official release.</p>
<p><img class="alignleft" title="Yodle" src="http://www.seanhakes.com/images/yodle.jpg" alt="" width="174" height="56" />NEW YORK&#8211;(<a rel="nofollow" href="http://www.businesswire.com/">BUSINESS WIRE</a>)&#8211;<a rel="nofollow" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fblog.yodle.com%2F&amp;esheet=6246678&amp;lan=en_US&amp;anchor=Yodle&amp;index=1&amp;md5=8ea41d34cd416267ef80adc74f10428d" target="_blank">Yodle</a>,        a leader in local online advertising and the fastest growing local  media        company in the United States, is proud to announce the publication  of <a href="http://blog.seanhakes.com/tag/local-online-advertising-for-dummies/">Local        Online Advertising for Dummies</a>, which is available nationwide  today.        The book is co-written by Yodle CEO<a href="http://blog.seanhakes.com/tag/court-cunningham/"> Court Cunningham</a> and is an        all-inclusive guide to local online advertising. It will give  local        business owners of all sizes the tools they need to find new  customers        through the Internet.</p>
<blockquote><p>“Local Online Advertising For Dummies helps companies  plan and launch        effective local advertising programs, draw traffic to their  websites,        create compelling social media campaigns, and more”</p></blockquote>
<p><em>“Local business owners are the hardest working people I know, so I  am        excited about the opportunity to make their job easier in taking  that        critical step online,”</em> said Yodle CEO and co-author of the book,  Court        Cunningham.</p>
<p>“<em>Yodle believes strongly in educating local business  owners        about the value of online advertising, and this book will empower  them        to make the best possible marketing decisions.” He adds, “A large  number        of people on the Yodle team contributed to this book, and I could  not be        more proud of the result</em>.”</p>
<p>In the span of a decade, the number of consumers searching online  for        local businesses has gone from virtually nothing to more than 80%.         Despite this shift in consumer behavior, there remains a  significant        amount of misinformation in the local business community about how  to        capitalize on this trend. This book is the first of its kind to  take a        holistic approach to educating local business owners on how to  make the        right advertising choices for their business. Other books have  covered        Facebook, website design or paid search advertising independently,  but        this book brings all of these topics and more into one complete        marketing strategy.</p>
<p>“<em>Local Online Advertising For Dummies helps companies plan and  launch        effective local advertising programs, draw traffic to their  websites,        create compelling social media campaigns, and more</em>,” said Andy  Cummings,        Vice President and Publisher, Wiley Technology Publishing.  “<em>Co-Author        Court Cunningham is a leader in the advertising industry and has        included loads of practical how-to information and real-world  advice</em>.”</p>
<p><strong>About Yodle:</strong> Yodle, a leader in local online advertising  and        named fastest growing local online advertising company by industry         analyst Borrell Associates, connects thousands of local businesses  with        consumers in a process so simple and cost-effective that business  owners        can&#8217;t imagine any other way to advertise. Yodle has developed an        integrated approach to signing up and serving local businesses  that are        transitioning their marketing budgets online. Yodle is  headquartered in        New York, NY with a presence in 25 major cities across the United        States. For more information on the book or to purchase a copy,  please        visit the <a href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.yodledummiesbook.com%2F&amp;esheet=6246678&amp;lan=en_US&amp;anchor=Yodle+Dummies&amp;index=3&amp;md5=691e7478c90b86c5c6b5ab649da0eb36" target="_blank">Yodle        Dummies</a>® site.</p>
<p><strong>For Dummies®: </strong>With near universal name recognition, more  than 150        million books in print, and over 900 + topics, For Dummies is the        world&#8217;s bestselling reference series. With loyal customers around  the        globe, For Dummies enriches people’s lives by making knowledge        accessible in a fun and easy way. Described by the N.Y. Times as  &#8220;more        than a publishing phenomenon, but a sign of the times,&#8221; For  Dummies span        every section of the bookstore, covering everything from health to         history, music to math, sports to self-help, technology to travel,  and        more. The Dummies brand has expanded into new products and  categories        with an extensive licensed product line, including fitness and  hobby        DVDs, grilling kits, business software, cleaning products,  automotive        kits, craft kits, and apparel. For more information, visit  Dummies.com.        For Dummies is a branded imprint of Wiley.</p>
<p>Photos/Multimedia Gallery Available: <a rel="nofollow" href="http://cts.businesswire.com/ct/CT?id=smartlink&amp;url=http%3A%2F%2Fwww.businesswire.com%2Fcgi-bin%2Fmmg.cgi%3Feid%3D6246678%26lang%3Den&amp;esheet=6246678&amp;lan=en_US&amp;anchor=http%3A%2F%2Fwww.businesswire.com%2Fcgi-bin%2Fmmg.cgi%3Feid%3D6246678%26lang%3Den&amp;index=4&amp;md5=0f12a1a68b25320ca748394f98de02bd" target="_blank">http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6246678&amp;lang=en</a></p>
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		<title>Does ReachLocal Offer SEO?</title>
		<link>http://blog.seanhakes.com/2010/03/18/does-reachlocal-offer-seo/</link>
		<comments>http://blog.seanhakes.com/2010/03/18/does-reachlocal-offer-seo/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 17:52:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[reachlocal]]></category>
		<category><![CDATA[yodle]]></category>

		<guid isPermaLink="false">http://www.seanhakes.com/?p=2081</guid>
		<description><![CDATA[Since Yodle announced the launch of Yodle Organic, there seems to be a greater interest in weather ReachLocal has plans on launching a comparable SEO service.. Today: ReachLocal DOES NOT offer SEO services&#8230; But &#8211; if you&#8217;re looking for SEO services, ReachLocal has a plethora of qualified vendors ready to help your small business compete [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://blog.seanhakes.com/images/bg_iclick_1.png" alt="" width="342" height="84" /></p>
<div class="wp-caption alignleft" style="width: 175px"><img title="ReachLocal" src="http://www.seanhakes.com/images/reachlocallogo.png" alt="" width="165" height="72" /><p class="wp-caption-text">Does ReachLocal offer SEO Services?</p></div>
<p>Since <a href="http://www.seanhakes.com/tag/yodle/">Yodle</a> announced the launch of <a href="http://www.seanhakes.com/2010/03/02/yodle-organic-review/">Yodle Organic</a>, there seems to be a greater interest in weather ReachLocal has plans on launching a comparable SEO service..</p>
<p style="text-align: center;"><em><strong>Today: ReachLocal DOES NOT offer SEO services&#8230;</strong></em></p>
<p>But &#8211; if you&#8217;re looking for SEO services, <a href="http://www.seanhakes.com/tag/reachlocal/">ReachLocal</a> has a plethora of qualified vendors ready to help your small business compete online with a combination of PPC through ReachLocal&#8217;s powerful SEM services and outsourced SEO.</p>
<p><strong>SEO</strong> + <strong>PPC</strong> + <strong>LANDING PAGE OPTIMIZATION</strong> + <strong>SOCIAL MEDIA</strong> is in high demand, especially within the local online advertising &amp; marketing field.</p>
<p>ReachLocal has a platform not to be reckoned with so it wouldn&#8217;t be a far stretch to say that SEO is in their future&#8230;</p>
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		<title>Liberty Bell Denver Takes a Stab At Online Services &#8211; Yikes!</title>
		<link>http://blog.seanhakes.com/2010/03/05/liberty-bell-denver-takes-a-stab-at-online-services-yikes/</link>
		<comments>http://blog.seanhakes.com/2010/03/05/liberty-bell-denver-takes-a-stab-at-online-services-yikes/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 18:22:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Reviews]]></category>
		<category><![CDATA[broadband internet]]></category>
		<category><![CDATA[Chris Portscheller]]></category>
		<category><![CDATA[christina neher]]></category>
		<category><![CDATA[denver consumer advocate]]></category>
		<category><![CDATA[internet growth consulting]]></category>
		<category><![CDATA[liberty bell]]></category>
		<category><![CDATA[nigel alexander]]></category>
		<category><![CDATA[phone lines]]></category>
		<category><![CDATA[reachlocal]]></category>
		<category><![CDATA[shawn stickle]]></category>
		<category><![CDATA[tom martino]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[yodle]]></category>

		<guid isPermaLink="false">http://www.seanhakes.com/?p=1939</guid>
		<description><![CDATA[Liberty Bell, a Denver Telecommunications provide is one of those businesses who I don&#8217;t think would be doing well if they hadn&#8217;t landed a sweet investment deal with popular T.V and Radio, Denver Consumer Advocate &#8211; Tom Martino. Founded in 1995 by Nigel Alexander and Shawn Stickle, Liberty Bell was setup to be a one-stop [...]]]></description>
			<content:encoded><![CDATA[<div class="wp-caption alignright" style="width: 208px"><img title="Liberty Bell Denver" src="http://www.seanhakes.com/images/liberty_bell_denver.jpg" alt="" width="198" height="42" /><p class="wp-caption-text">Liberty Bell in Denver, CO takes a stab at online services for small biz. </p></div>
<p><a title="Liberty Bell" href="http://www.seanhakes.com/tag/liberty-bell/"><strong>Liberty Bell</strong></a>, a Denver Telecommunications provide is one of those businesses who I don&#8217;t think would be doing well if they hadn&#8217;t landed a sweet investment deal with popular T.V and Radio, <a href="http://www.seanhakes.com/tag/denver-consumer-advocate/"><strong>Denver Consumer Advocate</strong></a> &#8211; <a href="http://www.seanhakes.com/tag/tom-martino/"><strong>Tom Martino</strong></a>.</p>
<p>Founded in 1995 by <a href="http://www.seanhakes.com/tag/nigel-alexander/"><strong>Nigel Alexander</strong></a> and <a href="http://www.seanhakes.com/tag/shawn-stickle/"><strong>Shawn Stickle</strong></a>, Liberty Bell was setup to be a one-stop shop for &#8216;ALL&#8217; small business telecom and computing needs including <a href="http://www.seanhakes.com/tag/broadband-internet/"><strong>Broadband Internet Access</strong></a>, <a href="http://www.seanhakes.com/tag/phone-lines/"><strong>Phone Lines</strong></a>, Computing Services, and <a href="http://www.seanhakes.com/tag/internet-growth-consulting/"><strong>Internet Growth Consulting</strong></a>.</p>
<p>Because this blog is dedicated to <a href="http://www.seanhakes.com">Online Marketing</a>, I am going to skip talking about Broadband Internet and Phone Lines which I know very little about and focus more so on their internet growth consulting and see how their services actually stack up.</p>
<p>Before I get started&#8230; I emailed <a href="http://www.seanhakes.com/tag/christina-neher/"><strong>Christina Neher</strong></a>, Liberty Bell&#8217;s Chief Operations Office  (COO) several times and received no response, not even a, &#8216;hey thanks for writing I&#8217;m busy and ill get back to you later,&#8217; response. Oh well, this blog will only appear to anyone and everyone who is looking for information on the Liberty Bell Denver&#8230;</p>
<p>Let&#8217;s get started.<span id="more-1939"></span><strong>Web Design &amp; Development</strong>:</p>
<p>Liberty Bell&#8217;s first service offering on their website for Business Growth Services is <a href="http://www.seanhakes.com/tag/web-design/">Web Design</a> &amp; Development. The first thing that comes to mind is&#8230; yuck. The website has a cluttered design and resembles one of those free flash templates you can grab and quickly edit off of <strong>TemplateMonster.com</strong>.</p>
<p>Because Liberty Bell never responded back, I have to go dig around and see if I can identify a true Liberty Bell Client&#8217;s website to determine if the product / service they are producing is quality, in my eyes&#8230; Based on their business website I am going to guess they are not producing very quality websites&#8230;</p>
<p><strong>Video Production:</strong></p>
<p>This is a particular service that doesn&#8217;t interest me. From what I&#8217;ve seen off of their business website they do some decent videos&#8230; If you&#8217;re looking for affordable Video Production I would check out Jobing.com a local job board who from what I understand does or at one point did video production. I have seen their work and it&#8217;s quite impressive.</p>
<p><strong>Search Engine Optimization (SEO)</strong>:</p>
<p>Everyone wants to be an SEO, and rightfully so &#8211; it&#8217;s a hot industry. Unfortunately there are more and more companies who are coming out of the woodwork claiming to be <a href="http://www.seanhakes.com">SEO Experts </a>yet fail to perform. Similar to the web design review, I am going to have to do some digging and update this blog to reflect my findings so in the meantime let&#8217;s have a look at Liberty Bells company website&#8230;</p>
<p>The first thing I noticed is that LibertyBellTelecom.com and 303Bundles.com are duplicate websites. This is the first indication that their true &#8216;<em>seo knowledge&#8217;</em> might be less than par. The second indication that that they might not have the best &#8216;<em>seo skillz</em>&#8216; is the fact that their website is done in Flash. Though Google claims to now crawl flash, I wouldn&#8217;t suggest taking them up on it and creating an entire website in flash while hoping to have  rich index-able content.</p>
<p>Liberty Bell&#8217;s, 303Bundles.com ranks better then their duplicate website &#8211; LibertyBellTelecom.com. This is based on the fact it has more authority links pointing in, probably yet another benefit of having Tom Martino on the investment board.</p>
<p>The only way I can see this website ranking at all is based on it&#8217;s authority links and simple Meta Element changes to reflect keywords like Denver Phone, Internet and T.V.</p>
<p>Would I trust them with my personal SEO &#8211; doubtfully.</p>
<p><strong>Google AdWords Management</strong>:</p>
<p>Google is great, but advertising in solely Google alone might not be in your small businesses best interest. Before you consider jumping into PPC Management I would recommend reading my <a href="http://www.seanhakes.com/2009/12/26/ppc-expectations/" target="_blank">tips on setting yourself up for realistic PPC Expectations</a> to see if PPC is right for you. If you think it is, I would suggest talking to <a href="http://www.seanhakes.com/tag/reachlocal/">ReachLocal</a> or <a href="http://www.seanhakes.com/tag/yodle/">Yodle</a> first&#8230; These are two companies who have mastered Search Engine Marketing and are some of the better PPC Management Firms for  Small businesses out there.</p>
<p>Yodle &amp; ReachLocal offer advanced tracking systems that will allow you to easily monetize your investment &#8211; this is technology I doubt Liberty Bell has, if so I wouldn&#8217;t know because I can&#8217;t seem to get a hold of someone who will respond.</p>
<p><strong>Social Media Marketing:</strong></p>
<p>Hiring an outside company to handle your Social Media Marketing is simply said; a waste of money. It&#8217;s a free service that you can setup and run. In fact, if you&#8217;re considering on hiring a Social Media Expert, or Social Media Marketing Company &#8211; <em><strong>STOP</strong></em>. Go to <a rel="nofollow" href="http://ping.fm" target="_blank">www.ping.fm</a>, sign up for a free account. Once you do you will see massive list of popular social networks which all can be managed by one website, Ping.fm. It will also give you a list of Social Networking websites worth checking into.</p>
<p>Before you hire someone&#8230; Google &#8216;<a rel="nofollow" href="http://www.google.com/search?hl=en&amp;q=top+100+social+networking+sites&amp;sourceid=navclient-ff&amp;rlz=1B3GGGL_enUS309US309&amp;ie=UTF-8&amp;aq=0&amp;oq=top+100+social+networking+" target="_blank">top 100 social networking websites</a>,&#8217; or something along those lines and sign up for  yourself. If you don&#8217;t have time, ask your nephew or niece to do it. You don&#8217;t need to spend big bucks on Social Media Marketing&#8230; there are too many resources and tools to do it yourself, quickly.</p>
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		<title>Yodle Organic Review</title>
		<link>http://blog.seanhakes.com/2010/03/02/yodle-organic-review/</link>
		<comments>http://blog.seanhakes.com/2010/03/02/yodle-organic-review/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 15:56:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Google / SEO]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[off page seo]]></category>
		<category><![CDATA[on page seo]]></category>
		<category><![CDATA[sem]]></category>
		<category><![CDATA[website traffic]]></category>
		<category><![CDATA[yahoo]]></category>
		<category><![CDATA[yodle]]></category>

		<guid isPermaLink="false">http://www.seanhakes.com/?p=1898</guid>
		<description><![CDATA[Yodle a Local Internet Advertising company based in New York City, NY recently announced the launch of it&#8217;s highly anticipated service, Yodle Organic, &#8220;a new offering specifically designed to help local businesses build their web presence and generate more website traffic for less than $500 per month.&#8221; The big question is: Does Yodle Organic Actually [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.seanhakes.com/tag/yodle/"><img class="alignleft" title="Yodle Organic" src="http://www.seanhakes.com/images/yodle_organic.jpg" alt="Yodle Organic" width="250" height="118" />Yodle</a></strong> a <strong><a href="http://www.seanhakes.com/local-internet-advertising/">Local Internet Advertising</a></strong> company based in New York City, NY recently announced the launch of it&#8217;s highly anticipated service, <strong><a title="yodle organic" href="http://www.seanhakes.com/2010/02/09/yodle-continues-innovation-with-launch-of-yodle-organic/">Yodle Organic</a></strong>, &#8220;<em>a new offering specifically designed to help local businesses build their web presence and generate more <a href="http://www.seanhakes.com/tag/website-traffic/">website traffic</a> for less than $500 per month.</em>&#8221;</p>
<p><strong>The big question is: Does Yodle Organic Actually Work?</strong></p>
<p>There is a large amount of speculation in the seo world, and rightfully so. Small businesses owners are being smothered with <a href="http://www.seanhakes.com">seo</a> garbage that promises the world and delivers nothing &#8211; is Yodle any different?</p>
<p>I took 10 <strong>Yodle Organic</strong> customer websites and thoroughly analyzed them for best SEO practices and how their rankings &amp; traffic really stack up &#8211; can you expect Yodle Organic to work for you? <span id="more-1898"></span></p>
<p><strong>Company Name</strong>: Lone Star Roofing<br />
<strong>Yodle Organic Website</strong>: <a rel="nofollow" href="http://www.flatroofspecialist.net/" target="_blank">www.flatroofspecialist.net</a></p>
<p>I&#8217;ve been watching the progress of FlatroofSpecialist.net for several weeks and have been closely monitoring their SEO progress with regards to both <a href="http://www.seanhakes.com/tag/off-page-seo/">off-page seo</a> and <a href="http://www.seanhakes.com/tag/on-page-seo/">on-page SEO</a>, <a href="http://www.seanhakes.com/tag/link-building/">link building</a> while monitoring ranking progress in  <a href="http://www.seanhakes.com/tag/google/">Google</a>, <a href="http://www.seanhakes.com/tag/yahoo/">Yahoo</a> and <a href="http://www.seanhakes.com/tag/bing/">Bing</a>.</p>
<div class="wp-caption alignleft" style="width: 334px"><strong><strong><img title="Yodle Organic " src="http://www.seanhakes.com/images/yodle_organic_1.jpg" alt="Yodle Organic" width="324" height="215" /></strong></strong><p class="wp-caption-text">Gradually Increasing Ranks with the Major SERPs represent Positive SEO</p></div>
<p><strong>GOOD &amp; BAD SEO IS EASY TO MEASURE</strong>&#8230;</p>
<p>I monitored 32 keywords in the top 3 search engines and found pretty good progress for most of them&#8230;</p>
<p>The graph to the left indicates continual growth in Google for one of the 32 keywords monitored. This specific keyword grew 47 positions in two short days &#8211; pretty cool eh?</p>
<p style="text-align: center;"><em><strong>Of the 32 keywords monitored, 3 landed prominent first page positions in Google, 13 in Bing and 4 in Yahoo.</strong></em></p>
<p>The remaining keywords will most likely land 1st page positions with a little bit of link love and a few on-page SEO enhancements&#8230;</p>
<div class="wp-caption alignright" style="width: 365px"><img title="Yodle Organic" src="http://www.seanhakes.com/images/yodle_organic_2.jpg" alt="" width="355" height="235" /><p class="wp-caption-text">Steadily increase in rankings = good SEO!</p></div>
<p><strong>IS YODLE ORGANIC WORTH THE $$?</strong></p>
<p>You can&#8217;t beat a Good SEO campaign for under $1K/mo, it just doesn&#8217;t happen, until now&#8230;</p>
<p>Most small business owners cannot afford to hire local seo agency&#8217;s who in many cases cost well  over $1,000/mo for an aggressive seo campaign.</p>
<p><em><strong>Yodle&#8217;s found a niche&#8230;</strong></em> and that niche is leveling the playing field for small businesses.</p>
<p>Prior to Google, Yahoo, Bing etc&#8230; the only businesses who survived were the companies who had the cash on hand to dump into their advertising, luckily that has changed and companies like Yodle allowing small business owners the chance to compete with their largest competitors for the first time ever.</p>
<p><strong>2 SEO Tips I would use to enhance organic SEO rankings  for FlatRoofSpecialist.net</strong></p>
<ul>
<li><strong>Add Dallas</strong> to your H1 tags&#8230;</li>
<li><strong>Add <a href="http://www.seanhakes.com/tag/rel-nofollow/">rel=&#8221;nofollow&#8221;</a> to outgoing links&#8230;</strong><br />
There is a general misconception on how to link to outside websites. Many think that linking to an authority website will help your rankings&#8230; I am not entirely sure what Yodle&#8217;s thinking is behind this but my personal recommendation, especially to newer websites which don&#8217;t contain much authority is to preserve it using the rel=&#8221;nofollow&#8221; attribute to outgoing links.</li>
</ul>
<p>That&#8217;s all for now.. Stay classy.</p>
<p>Related Posts:</p>
<ul>
<li><a href="http://www.seanhakes.com/2010/02/09/yodle-continues-innovation-with-launch-of-yodle-organic/">YODLE CONTINUES INNOVATION WITH LAUNCH OF YODLE ORGANIC</a></li>
<li><a href="http://www.seanhakes.com/2010/02/26/yodle-twitter-account-gets-phished/">Yodle Goes Phishing &#8211; Twitter Account Hacked</a></li>
<li><a href="http://www.seanhakes.com/2010/02/01/yodle-raises-10-million-in-series-d-vc-funding/">Yodle Raises $10 Million in Series D, Financing</a></li>
<li><a href="http://www.seanhakes.com/2009/12/26/ppc-expectations/">Setting Realistic Expectations For Outsourced PPC Management</a></li>
<li><a href="http://www.seanhakes.com/2009/12/02/is-yodle-a-scam/">Is Yodle a Scam?</a></li>
</ul>
]]></content:encoded>
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		<title>Yodle Twitter Account Gets Phished</title>
		<link>http://blog.seanhakes.com/2010/02/26/yodle-twitter-account-gets-phished/</link>
		<comments>http://blog.seanhakes.com/2010/02/26/yodle-twitter-account-gets-phished/#comments</comments>
		<pubDate>Fri, 26 Feb 2010 19:40:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Google / SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter phishing]]></category>
		<category><![CDATA[yodle]]></category>

		<guid isPermaLink="false">http://www.seanhakes.com/?p=1863</guid>
		<description><![CDATA[Roughly 15 hours ago I received a direct message from Yodle who was an obvious victim of Twitter Account Phishing. The DM from Yodle on Twitter read this&#8230; hey, i&#8217;ve been having better [removed] and longer with this here http://someURL Obviously this wasn&#8217;t Yodle so it&#8217;s important that all you kids and businesses protect your [...]]]></description>
			<content:encoded><![CDATA[<p>Roughly 15 hours ago <a href="http://www.seanhakes.com/tag/yodle/">I received a direct message from Yodle</a> who was an obvious victim of <a href="http://www.seanhakes.com/tag/twitter-phishing/">Twitter Account Phishing</a>. The DM from Yodle on <a href="http://www.seanhakes.com/tag/twitter/">Twitter</a> read this&#8230;</p>
<blockquote><p><em>hey, i&#8217;ve been having better [removed] and longer with this here http://someURL</em></p></blockquote>
<p>Obviously this wasn&#8217;t Yodle so it&#8217;s important that all you kids and businesses protect your brand by learning how to <a href="http://www.seanhakes.com/2010/02/25/ken-evans-web-forgery-kevanshome-org-social-media-phishing/">avoid Twitter Scams and Phishing Attempts</a>.<em> </em></p>
<p><em>Has your Twitter Account been hacked? <a rel="nofollow" href="http://help.twitter.com/forums/10713/entries/31796" target="_blank">Click here get advice on fixing it</a>.<br />
</em></p>
<p><em><br />
</em></p>
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		<title>YODLE CONTINUES INNOVATION  WITH LAUNCH OF YODLE ORGANIC</title>
		<link>http://blog.seanhakes.com/2010/02/09/yodle-continues-innovation-with-launch-of-yodle-organic/</link>
		<comments>http://blog.seanhakes.com/2010/02/09/yodle-continues-innovation-with-launch-of-yodle-organic/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 16:14:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[borrell associates]]></category>
		<category><![CDATA[court cunningham]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[metacafe]]></category>
		<category><![CDATA[organic seo]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[website coding]]></category>
		<category><![CDATA[website design]]></category>
		<category><![CDATA[yahoo]]></category>
		<category><![CDATA[yodle]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.seanhakes.com/?p=1749</guid>
		<description><![CDATA[Yodle, a local online advertising company headquartered in New York City just announced the launch of Google Organic, a new service that will help local businesses buildtheir web presence and generate more traffic for less than $500/mo&#8230; Here is the official press release and stay tuned for my official review on Yodle&#8217;s organic SEO offerings&#8230; [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.seanhakes.com/tag/yodle/"><img class="alignleft" title="Yodle Organic" src="http://www.seanhakes.com/images/yodle_organic.jpg" alt="" width="250" height="118" />Yodle</a>, a local online advertising company headquartered in New York City just announced the launch of Google Organic, a new service that will help local businesses buildtheir web presence and generate more traffic for less than $500/mo&#8230; Here is the official press release and stay tuned for my official review on Yodle&#8217;s <a href="http://www.seanhakes.com/tag/organic-seo/">organic SEO</a> offerings&#8230;</p>
<p><strong><em>New York, NY – (February 9, 2010) </em></strong>Yodle, (<a rel="nofollow" href="http://www.yodle.com/" target="_blank">www.yodle.com</a>) a leader in local online advertising, is proud to announce Yodle Organic (<a rel="nofollow" href="http://www.yodle.com/whatwedo/organic" target="_blank">http://www.yodle.com/whatwedo/organic</a>), a new offering specifically designed to help local businesses build their web presence and generate more website traffic for less than $500 per month. Yodle Organic, along with Yodle’s industry leading online paid search offering, Yodle Sponsored, will form a winning combination to offer a robust marketing solution for local business owners that is easy, affordable, and effective at driving relevant traffic and leads. <a href="http://www.seanhakes.com/tag/yodle/">Yodle Organic</a> makes the marketing process used to drive organic rankings and non PPC listings across the web both transparent and easily understood. All marketing activities are tracked in a simple interface and include:</p>
<ul>
<li>Personalized consultation with a dedicated marketing specialist to optimize a site for organic search rankings</li>
<li><a href="http://www.seanhakes.com/tag/website-design/">Website designing</a> and coding with search engine prescribed best practices</li>
<li>Video creation and syndication to sites such as <a href="http://www.seanhakes.com/tag/youtube/">YouTube</a>, <a href="http://www.seanhakes.com/tag/metacafe/">Metacafe</a> and others</li>
<li>Custom content creation and syndication across the web</li>
<li>Distribution of a local business profile to <a href="http://www.seanhakes.com/tag/google/">Google</a>, <a href="http://www.seanhakes.com/tag/yahoo/">Yahoo</a> and <a href="http://www.seanhakes.com/tag/bing/">Bing</a> and over 75 local search sites and directories.</li>
<li>24/7 access to a performance dashboard that measures progress against goals and much more (<a rel="nofollow" href="http://www.yodle.com/whatwedo/organic" target="_blank">http://www.yodle.com/whatwedo/organic</a>)</li>
</ul>
<p>Yodle Organic supports the company’s mission to transform online marketing for local businesses making it simple and cost effective.   This new offering will provide the local business owner with a powerful package of marketing best practices and technology to help them navigate an increasingly complex online marketing landscape.</p>
<p>“The local business owner is being overwhelmed by the many options to develop their web presence.  Yodle now brings these together into a simple and easy to use package.” said <a href="http://www.seanhakes.com/tag/court-cunningham/">Court Cunningham</a>, CEO of Yodle. “<a href="http://www.seanhakes.com/tag/search-engine-optimization/">Search engine optimization</a> has been a complicated, expensive, and mysterious concept for the local business owner. Yodle Organic will fundamentally change that by clarifying and demystifying the process.  This launch represents another important piece of our ongoing strategy to find new methods to help local businesses to be found online cost effectively and to build and maintain their brands online.”</p>
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<p><strong>About Yodle:</strong><br />
Yodle, <a rel="nofollow" href="http://www.yodle.com/" target="_blank">www.yodle.com</a>, a leader in local online advertising and named fastest growing local online advertising company by industry analyst <a href="http://www.seanhakes.com/tag/borrell-associates/">Borrell Associates</a>, connects thousands of local businesses with consumers in a process so simple and cost-effective that business owners can&#8217;t imagine any other way to advertise. Yodle has developed an integrated approach to signing up and serving local businesses that are transitioning their marketing budgets online. Yodle is headquartered in New York, NY with a presence in 25 major cities across the United States.</p>
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