Local Marketing Consultant - Sean Hakes

2010 SEM Showdown

The SEM Showdown is back and I’m glad not to be as involved this year. I will however contribute my opinions but other then that the SEM Showdown is in full force to find the Best Value of 2010 for Small Businesses. Here’s a list of who’s included in 2010. Yodle ReachLocal WebVisible YP.com (formally [...]

iClick Media Group FAQs

Over the last month or so I’ve complied a quick list of FAQs from both my readers as well as many others who are skeptics and/or followers of the local ad space. Here are some questions that pop-up frequently. Please feel free to comment and/or ask additional questions in the comments field. Q: What is [...]

Setting Realistic Expectations For Outsourced PPC Management

Outsourcing your Pay-Per-Click Management (PPC) campaign can be very fruitful as well as  frustrating. Here are a few tips to help you measure realistic expectations when hiring an outsourced PPC Management company. Jupiter Research states: Nearly three-fourths of companies that outsource their pay-per-click search marketing to agencies are dissatisfied with their results, and only 21 [...]

ReachLocal IPO

The ReachLocal IPO is a subject that was well expected in the local online advertising – the only question was when. Now that we have that answered what we expect? ReachLocal has a promising service and  now has the money to back it up. [ReachLocal Form S-1 is available to download at the end of [...]