Dave Logan, a popular Radio host with Denver’s News Radio 850 Koa , and the Champion Winning Mullen High school Coach is penetrating the home improvement space by unleashing TeamDaveLogan.com, a Contractor to Consumer Referral service driven by promoting pre-screened home improvement contractors to the Denver metro area.

Service Magic.com was without a doubt the pioneers of the home space industry, connecting home owners with reputable home improvement contractors around the nation. Since then other contractor referral services like DoneRight.com, Contractors.com, Angies List, Renovation Experts, Best Contractors and many others have re-invented the wheel in hopes to take a just a small piece of the pie for this multi-billion dollar a year industry…

Team Dave Logan differentiates themselves by their ‘local touch‘ when connecting pre-screened  home improvement contractors with local Colorado residents. The service sounds good but how does it par up as a reliable advertising tool for local home contractors?

Let’s have a look:

According to Compete.com, TeamDaveLogan.com in the last 3 months has driven a maximum of 2,377 monthly site visits which breaks down to just about 77 visits per day. Divide that number by roughly 42 categories and you have roughly 1.7 visits per category per day.

Compare that to the struggling BestContractors.com which again according to Compete.com drives in a dribbly 6,162 site visits on a national level – not good.

How does Team Dave Logan.com rank organically in Google, Yahoo & Bing?

It’s hard to see but as of today TeamDaveLogan.com ranks for for only two competitive keywords and the two that it ranks for are all the way on the 4th and 5th page.

I’m not the biggest fan of lead generation providers but with a little online marketing love Team Dave Logan.com could be a win for not only consumers but contractors alike.